Affiliate Business’s hardly faced any impact due to the recession that had hit couple of years ago, on the contrary it proved to be one of the promising mediums of raising money for most marketers. It happens to be one of the most fruitful industries to earn massive revenue online.
The article is a guide that lists most of the proven ways which can help you with marketing affiliate programs.
So, what are the basic means that can be used for promoting Affiliate Programs ?
- - Blogs – Blogs are one of the strongest platforms for marketing product(s)
- - Email Marketing
- - Social Networking
Using Blogs to Generate Revenue through Affiliate Programs
Blogs prove to be one of the greatest platforms to write about almost anything of your choice. You being the owner of the blog, there isn’t a need to bother about the approvals, moderation, usage of links etc. etc., all you need to add is useful informative content in the form of articles. This would act as a fuel to drive your affiliate marketing business. So, what should the articles be all about ?
a. Product Reviews – Product Reviews can be a great topic to write an article. You may describe the products of the company whom you are acting as an affiliate. One must ensure that the articles don’t sound like an effort to promoting the products of a company, keep it natural and genuine. Build links to this article and promote it over the web to get additional exposure. Using the Product/Company Name + Review as a targeted term would not only generate a massive amount of traffic, but would also help you achieve a greater CTR (Click Through Rate) hence increasing the chances of visitors to click on your affiliate links and buy a product. The reason someone has found your page and have visited is because they are most likely looking forward to buying the product, so the chances of conversion are good. So, you can make use of this mindset and take steps accordingly.
b. Detailing – One must understand the purpose why users look for a reviews. You may post articles with enough detailing about a product. You may even choose to add demos, videos, screenshots, reference links etc. which make it easier for the visitor take a decision. It has been observed that the more detailed an article is, better are the chances of conversion. If you are able to maintain the trend, users would start to trust on your site and the articles/reviews posted therein, in-turn offering you a better scope for an exponential earning. You may even choose to write about your personal experience, this should help people relate better hence making it easier for them to take a decision.
c. Video Reviews – Not many affiliate marketers do this, but adding an interview in the form of a video to your blog can prove fruitful. You may record an interview using Skype with the owner/official from the company. Writing an excerpt of the communication would also help you from an SEO perspective which can help you generate organic searches.
d. Offer Solutions to a Problem – Depending on the niche, you may list down all the common problems that people face, find the solution and post it to your blog. You may add your affiliate link to the targeted keywords which you think can convert better. The larger the volume of searchers finding your article, the greater would be the chance of clicking your affiliate link.
e. Offer a List of Useful References and Tools – Prepare an article on your blog that contains a list of useful resources and tools which can help people in your niche. You may link to the products/services offered by a company whom you act as an affiliate. Such articles get a large number of returning visitors, so are such articles shared across the web, so making use of this opportunity can yield well deserved benefits for you.
f. Video Tutorials – You may prepare a video tutorial describing certain steps regarding a particular product. It should be something that would be useful for a visitor, for example : the signup process, choosing an add-on package etc. something which isn’t readily available at the website of the company.You may even share it over popular video sharing websites for an enhanced exposure.
g. Understanding the Psychology of a Prospective Client – It would be unfair to expect returns without using the right strategy. Users over the Internet are smart and wouldn’t purchase something that easily. You must understand what people are looking for and accordingly provide them with the information, something which is excellent advice. Building trust is one crucial aspect to succeed in affiliate business. You wouldn’t always need to include affiliate links in the articles that you post onto your blog, but you may smartly direct people to those articles that talks about the product.
h. Identify those articles that attract the highest traffic – Most affiliate marketers use some sort of web analytics these days. Such tools can help you list the pages that receive the highest volume of traffic, you may edit such articles by adding affiliate links and banners of a particular product. Applying SEO practices to such articles can help you generate more traffic and hence the money.
Going Farther with Affiliate Marketing
In addition to writing articles and promoting them online, you should try other techniques as listed below to go farther with your affiliate marketing efforts.
a. URL forwarding – Few smart marketers have used the technique of URL forwarding to increasing CTR. In this the long affiliate link isn’t shown to the visitors, instead a unique natural looking url is used which at the back-end is forwarded to the affiliate product.
b. Tracking Traffic – It is ideal to know the visitor behaviour once your link is clicked. Based on the conclusions, you may make changes to your marketing strategy. Preparing a chart of what works and what doesn’t can help you streamline your efforts to a large extent and yield better results.
c. Post offers – You may get a custom discount coupon code generated from the company, something that offers a discount on the actual product cost. You may offer the same to the visitors who use your affiliate link for placing an order.
d. Paid ads. – Few marketers even spend some money from their pockets for promoting products that offer a massive commission. Paid ads. such as Adwords, Facebook Ads, and LinkedIn are some extremely useful websites where a large volume of targeted traffic can be found easily. This can be considered to be a more advanced approach though, and people with a past experienced with marketing can try this option. The reason I say this is because, you’d be spending money of ads. which requires you to short list certain converting keywords, something which usually comes after gaining an experience.
Though, I don’t have to say this, but ensure that you choose this option for those products that offer you a good commission upon affiliate sale. For example : if you promote our dedicated server X5650 which would yield you a commission of £300 GBP upon sale, you may spend say £50-£100 GBP for its ads. and make an earning of £200 GBP. (Check our Commission Structure to know more.)
e. Offer Links that Land Straight on the Product Page – It is beneficial to help users go straight to the product page instead of leading them to the home page of a site.
f. Niche Specific – It’s useful to stay focused on a particular niche instead of working on different products from varied niche’s. Though you may promote affiliate links of different companies from the same niche.
g. eBooks – eBooks have gained a decent trust over the worldwide web. It is something that users can save for future references, and with the evolution of smart phones, users prefer to save it there for later reading. You may write such ebooks describing stuffs, you may even add the necessary links to it and wait for them to be clicked. Ensure that the content is rich in information and something that can benefit the reader.
Email Marketing for Additional Affiliate Income
a. Email Marketing – It is one of the most promising ways to generate a pay-check. Experienced marketers are well aware of the potential it holds. Each time an email is sent to the mailing list you’ve prepared, you can be rest assured about the sale it would bring. Ofcourse, it doesn’t help if you keep sending mails to the same people in the list, you must work towards adding more people to it. Its also a sensitive affair, it shouldn’t seem like spamming else all your future emails would land in the trash wasting all your efforts with building the list.
b. Posting Video’s and Audios in email marketing – Similar point was stated above in the blogs section. You can include the article links with a Video excerpt and tempt users to follow the link to your blogs page.
c. eMail marketing as a means to Educate People – You may post tutorials, reviews and your experience to people in your mailing list. Something which would be useful in their day-to-day tasks. You may not want to include all the details here, but lead people to the destination where an in-depth information is available (ofcourse, to a place where you’ve added an affiliate link).
d. Tracking eMails – Certain tools are available that can help you track email mail messages. With such tools you can track people who haven’t opened the email sent. You may resend it to those specific email addresses.
e. Sharing Practical Experience – Sharing your personal experience with people whom you have in the mailing list can generate fantastic results. Many-a-times it so happens that people would unsubscribe after a couple of months or they may overlook the emails you send. But, sharing your experiences can help them stay connected, plus you may even send those emails that have yielded good results to the newly added people in the mailing list.
f. Knowing the New Products – It is essential to keep a track of any new product introduced by the company. You must start educating yourself about the product instantly and define a strategy to promote it. The company too would be taking efforts to promoting the product, if you are able to describe the product better, chances are, people find your content before they access the product page, hence offering you a win-win situation with earning more revenue.
g. Keeping Track of Industry Trends – Keeping oneself aware about the latest trends followed in the affiliate industry forms one of the crucial parts of online marketing. Getting yourselves involved in discussions over public forums, social networks and other similar areas can help you know what others are doing to promote products and services.
h. Try out of the Box methods – The Web undergoes some or the other change daily. Therefore, it isn’t necessary that the methods that have returned the best results wouldn’t necessarily work after a couple of months. It becomes necessary to try and test some out of the box methods of promoting products. It might even happen that the efforts don’t click, but if they do, you’d be the first to gain results out of it with generating more income through affiliate programs.
Using SOCIAL NETWORK’s to Generate Massive Affiliate Income
If you’ve been over the web for a few times now, you’d most likely be aware about the potential it holds. Amongst the vast number of Social Networks there are Facebook, Twitter, LinkedIn, Digg, Google + etc. that have gained more preference from users. Using these sites for creating networks and promoting your affiliate links offers a promising deal.
We’d keep updating this article from time-to-time so do keep coming back to check the latest techniques, trends and tools that may be useful for generating more revenue online through affiliate programs.
Like this post ?
Share on your Social Networking Profile ( Facebook, Twitter & Google+ ) and get a flat 10% Recurring discount on our VPS Hosting and Dedicated Servers.
Email us the shared link at : firstname.lastname@example.org or speak to our live chat operator now, by clicking on the “Live Chat” Scroller on the left-hand side of this page and we will provide you with the discount Coupon right away!