The basic idea of search engines is to let visitors browse through list of web sites in return for the keywords they type in the search box to find the information they need. It is generally believed that the main objective of search engine optimization are two levels:

1. Site indexing in the major search engines
2. Higher rank in the search results for the most important keywords.

But this is just the basic. Many professional SEO service providers who set the goals of the search engine optimization are basically at this level. Just getting the site indexed in the top search engines and gain a good ranking in the search results for the site’s most important keywords is not enough. Although they both are an important part of search engine marketing strategy they cannot guarantee that those visitors would turn into customers or potential customers, therefore, it is imperative for a site to not just follow these two rules but look beyond to convert those visitors into customers as conversion of visitors to customers is our ultimate goal.

The next steps are to Increase visitors click rate and Convert visitors to customers In the above mentioned four levels, the first three can be interpreted as a search engine marketing process, In general search engine optimization, by placing important keywords in the site’s Title tag and Meta tags, maintaining proper keyword density, getting incoming links from relevant sites and so on, the previous two primary goals can be achieved. In order to achieve high-level goals, you would need to further optimize the design of the website to attract the attention of the visitors, the visitors should be able to trust you when they come on your site and think of signing up with you. Providing contact information and a phone number on the website’s ‘contact us’ page builds up a level of trust in the mind of the visitor and also lends a professional image to the company.

1) Kernel Version -
- Latest version that is available on the server.

2) Apache Version -
- Latest version that is available on the server.
- Provides information to the user if the it’s if updated and functionality compatible.

3) PERL Version -
- current version on the server.

4) Path to PERL -
- Perl Location
- Required for running CGI and PERL scripts.

5) Path to Sendmail -
- Sendmail function Location
- In order to use this function on server.

6) Installed Perl Modules -
- It displays the present modules
- It provides information to the user of the modules installed.

7) PHP Version -
- Current version of PHP.

MySQL Version:
- Current version of MySQL.

9) cPanel Build -
- Current version of cPanel.
- Provides information about the stability.

1. The Google API stands for ‘Application Programmable Interface’. It is an interface that queries the Google database to help programmers in the development of their applications.

2. Google API’s basically consist of Web services, programs and scripts that enable Internet application developers to find and process information on the Web.

There are many Google APIs like:

AdWords API, Google AJAX Search API, Google Base Data API, Blogger Data API, Google Calendar Data API, Google Gadgets API etc.

Denali is an O.S. which is nothing but an IA-32 virtual machine monitor which allows unreliable operations to run in protected domains. Its features include paravirtualization in order to support high performance virtual machines. The latest version of Denali is inclusive of the support for fully-loaded machines.

1)
>Download RPM for FC
>Log in terminal
>Change terminal location of file to .rpm file download location.
cd ~/downloads

2)
> Download alien package
sudo apt-get update
sudo apt-get install alien

>Use alien command to change .rpm file to .deb file, this will compatible Linux installation packages with ubuntu.
Replace skype-1.3.0.18-fc3.i586.rpm with the downloaded file.

Thereafter -

>Create another skype installation file -
sudo alien skype-1.3.0.18-fc3.i586.rpm

3)
>Installation of few dependencies -
apt-get install libgcc1 libqt3-mt libstdc++5

4)
> Install .deb file -
sudo dpkg –install skype_1.2.0.18-1-i386.deb

This will install skype.

5)
>The following is the commands are for configuration -
sudo apt-get install qt3-qtconfig

6)
>Then type in the following to install the theme -
choose a theme that are available and then type in the following commands -
sudo dpkg –install polymer-0.3.2_0.3.2-1_i386.deb
> To install fonts -
sudo apt-get install msttcorefonts
> To configure QT -

qtconfig

> Click on the font tab and select the font.
> At the bottom of the input-box in the Library Paths Tab, put in the following command-
/usr/plugins
> In Appearance tab, select the them as the GUI style
Save changes

7)
> In case you face problems with the sound device -
*Log on to this website - http://juljas.net/linux/skype/>Download tar.gz file>Extract to
home file>click on skype_dsp_hijacker>Run in terminal>this will fix all the bugs.

cPanel Hosting

cPanel or popularly known as hosting control panel system is the next generation web hosting system which is currently heading the list of web hosting control panels. cPanel is a hosting control panel for linux webhosts and Managed Dedicated Servers. With its set out into the World Wide Web, it has lent the power to monitor your website easily and accurately. You can make changes according to your own liking and taste, not withstanding the requirements. It has proven stability, easy to use features; security and exceptional functionality which has made this hosting service really count its worth. Furthermore, you also get the advantage of friendly web based interface, adding up of parked domains, reading webmail, monitoring the bandwidth usage, addition of email accounts etc. You are also able to view your visitor statistics, and still many more to mention. The list of features is endless and it is indeed a complete package one can ever dream off.cPanel also has an add on named as Fantastico with the help of which you can install lot of ready to use free scripts at few clicks of your mouse. Building different types of websites such as classified ads, online directory or blog can be accomplished very easily by using Fantastico.

cPanel is comprehensively designed in a three-tier structure which makes web hosting quick and pretty simple. Using cpanel hosting; you will no longer need to go through hundreds of Linux-based commands just to be the admin of your server. It is loaded with every tool you need and now you can stay focused and pay more to your business instead of the server administration.